What exactly is SEO and more importantly Local SEO?
So let's go with this definition. Local search engine optimisation is an effective way to market your local business online in the organic search results, as it helps businesses promote their products and services to local customers at exactly the time they're looking for them.
You might be thinking SEO is SEO be it local or the more traditional SEO. Well, often, local SEO is seen as the slightly less attractive, less accomplished cousin of real SEO. But that's really not the case.
Well, of course, local SEO includes Google My Business and all of the shiny and exciting parts of that. And GMB optimisation is something I can offer on it’s own or as part of a website build.